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Shopify B2B Conversion Rate Optimization

Increase sales from your existing traffic with conversion optimization designed for manufacturers who serve both end customers and wholesale distributors.

  Fix website problems and ordering issues that hurt B2B sales
  Data-driven optimization based on how B2B customers actually buy
  Audience-aligned conversion strategies for end customers and distributors

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From Start-Ups To Established Companies, Our Clients Are Succeeding Online

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Discovery &
Analysis

Uncover where and why your end customers and distributors are dropping off so you can prioritize high-impact improvements.

Analysis Include:

  • Conversion funnel analysis for both end customers and distributors

  • Web traffic analysis (session recordings, heatmaps, analytics)

  • Competitor benchmarking against other manufacturers

  • Dual-channel buyer journey research

  • Quote vs purchase pathway evaluation

  • Mobile experience audit 

Strategy &
Optimization

Develop and implement data-driven strategies that address your unique B2B challenges and drive more sales & leads.

Services Include:
 

  • Product page optimization and merchandising

  • Checkout and ordering process improvements

  • Site search optimization

  • Personalization for end customers vs distributor experiences

  • Trust factors and credibility for B2B buyers

  • Request info/quote optimization

Testing & Continuous Improvement

Validate what works and keep your site performing at its best with ongoing, data-driven experimentation

Testing Services:
 

  • A/B testing of product pages, forms, and ordering flows

  • End customer vs distributor experience testing

  • Ongoing performance monitoring and reporting

  • Iterative improvements based on test results

  • Mobile vs desktop experience optimization

Let our expert CRO specialists generate more sales from your end customers & distributors

At Odegi we help manufacturers generate more sales from both end customers and distributors through data-driven conversion optimization. We use proven strategies to identify and fix the poor UX navigation, ordering complexity, and audience misalignment that prevent more sales. Whether your end customers abandon during product selection or distributors drop off during bulk ordering, we implement research-backed improvements that increase revenue from your existing traffic. As Shopify Partners with 15 years of ecommerce experience, we understand exactly how to optimize for your dual-channel complexity.

Trusted eCommerce Specialists Since 2010

Proven conversion optimization expertise. Helping B2B companies increase their conversion rates and maximize revenue from existing traffic.

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233% Increase in Online Sales

GL Sciences Inc - Laboratory Equipment Manufacturer
End-to-end ecommerce strategy, website redesign, optimization, and digital marketing delivered massive growth for this specialized laboratory equipment manufacturer. 6+ years of partnership and counting.

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400% Sales Growth

Bell Lifestyle Products - Natural Health Manufacturer
Comprehensive eCommerce strategy, website optimization, automation, and digital marketing delivered 400% sales growth for this natural health brand manufacturer sold in 40+ countries.

Get a Free Shopify
B2B Store Audit

Get a detailed B2B store audit that identifies exactly where you're losing potential customers and provides specific recommendations to increase your Shopify B2B conversion rate and maximize revenue.
 

Prefer to talk now? Call 1-866-388-8229

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